On July 1, 1941 at 2:29 p.m., the first television commercial aired for 10 seconds at a cost of $9. Companies paid over $5.5 million for a
What Does Airlines Bad Publicity Have to do with Car Dealers?
In this blog, I will NOT debate the merits of what has taken place on United Airlines or American Airlines or any other airline. More information will
Swipe Three Ideas from 24
After a sporadic few years, the return on Fox of 24: Legacy, a spin-off series of 24 featuring new characters premiered in 2017 after Super Bowl
Dealer Predictions 2017
Our annual webinar, Dealer Industry Predictions for the Upcoming Year, was a success again. We added a twist and brought in two guest speakers to
Google Says Mobile Friendly is a Ranking Factor
This is big. Google says, "More Mobile Friendly Search Results." This article that you are reading by Dealer Profit Pros, the Marketing for
Timing Mechanisms – Take Advantage
I was snowed in at Virginia Beach. The truck I drove is on the left. I made a quick trip to CVS to pick up some supplies; I noticed this table