Dealer Profit Pros

Car Dealer Marketing and Advertising That Pays For Itself

Discovery & Diagnosis

Who Else Wants to Stop Wasting Time and Money on Useless Advertising, and Maximize Profits With the Effective Strategies That Work Today?

If that’s you…you are in the right place.

Discovery & Diagnosis is your chance to have your marketing/advertising analyzed personally by someone who will give you the bold truth and recommendations for improvement. You will also discover NEW strategies to attract more Ups and ultimately, profits.

Advertising reps sell concepts that they offer.  Their concepts may be quite sound. But you understand that in addition to what they propose, you need a multi-layered approach to maximize your profit potential. That is where we come in.

Areas that we help you improve are:

  • Eliminating Waste in Advertising
  • Synergistic Marketing (combined strategies)
  • Tracking and Measuring Advertising Effectiveness
  • Critiquing and Tweaking Your Existing Marketing to Earn Maximum Profits
  • Local Internet Marketing
  • Converting More Website Visitors into Customers
  • Boosting Your Repeat and Referral Sales
  • Relationship Marketing (NO, not the typical Social Media babble you hear elsewhere.)
  • Online Pay-Per-Click Advertising
  • Copywriting (Digital or Print)
  • Online Reviews Marketing (Yes, I tack on the word Marketing because your reputation should attract more customers)
  • Follow-Up Marketing
  • Online Video Marketing
  • Newsletters (Digital and Print)
  • Direct Mail Strategy and Copywriting
  • Other Print Ads
  • Television Script Critiques & Measurable Direct Response Adjustments

3 challenges with business owners, executives, and managers are:

  1. Too tied to the current strategy and direction.  They put time, effort, blood, and sweat into the current strategy.  They continue with the same strategy and hope for different results.
  2. They think they are admitting that something is wrong with their idea or current plan and believe it is a slap in the face to have their strategy evaluated.  Sometimes the only changed required is a small tweak to the same strategy.  Other times an additional strategy while keeping the old one in place.
  3. They are too close to the business. “Fresh Eyes” can be as valuable as everything else. When you are deep in the business you tend to overlook things.  Realize that you are not your customer.

It is important to realize that you should not be expected to know everything new in the market and new and improved marketing opportunities. You are busy running your business from the inside. How could you know?

If you are ready to maximize your profits – Click Here to go to our “contact us” page and inquire about Discovery and Diagnosis.